Thank you for visiting the Family Law Lawyer Tech & Practice blog. My name is John Harding. I am a family law lawyer practicing in Northern California. Long ago I realized that I could practice law more effectively and more efficiently (i.e., better and easier) by availing myself of the technological tools that are out there. I also learned that a successful law practice requires successful marketing. Hardware and software working together make me a better lawyer, and make my life easier. Marketing helps to bring in the business necessary for professional survival. By this blog I hope to share the tips, tricks, and technology that I have learned about so that others may benefit!

Friday, October 10, 2008

I'm Not Crazy For Not Understanding Twitter!

On his Real Lawyers Have Blogs blog Kevin O'Keefe offers the following words that are comforting to me:

You've heard about other lawyers and marketing professionals using Twitter. You think they've lost their mind when they tell you they find Twitter an effective networking and communications tool. You've tried Twitter. You're convinced others have lost their mind, 'Twitter is the dumbest thing ever.'

If you're like me, looking at the Twitter interface and trying to make sense of that madness, it's easy to reach those conclusions. It was only after going to the well on Twitter for the 3rd or 4th time and using a Twitter application (think Firefox as a browser for the Internet or Outlook for email), that Twitter started to make sense.

After trying other Twitter applications, Geeklawyer, a London Barrister, turned me onto TweetDeck. TweetDeck rocks.

With TweetDeck, Twitter has become one of the most effective networking, PR, and reputation building tools at my disposal. I am generating significant new work for LexBlog via 'small talk' exchanges on Twitter. Small talk about personal affairs. Small talk about business. And small talk passing on stories I see (social media).

Click here for the entire post.

As for me, well I think Kevin is a pretty smart guy. So I am going to take his office and give TweetDeck a try, because I still haven't figured out the value of twitter in marketing my practice.

Please be sure to visit www.hardinglaw.com, the website for the law firm of Harding & Associates, for more information on California family law.

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