Besides being fun for me, this blog has a very definite business purpose. It is a marketing tool intended to advertise my family law practice. It is a social media tool. Now I can give you more first hand proof that social media channels, including blogs like this, work.
My friend (and often quoted practice management expert) Lee Rosen is huge into social media. Just for twitter he has more than 17,000 followers. A couple of days ago he mentioned this Family Law Lawyer Tech & Practice blog in a twitter post he sent out. Here is Lee's tweet:
Three #lawyers you should be paying attention to: @johnharding, @visalawyerblog, & @HFamilyLaw - here's why: http://t.co/Xaoa6HWXt0Does not look like much, does it? But boy did it work! With one click of his mouse Lee advertised this blog to more than 17,000 people! Then, BOOM, 120 people clicked on the tweet and visited this blog. That's 120 strangers learning about me. That is great traffic! It has continued for two days now, and more than 200 people have clicked through. Just as exciting, a high percentage of those visitors then clicked through to the website for Harding & Associates Family Law! That's the magic of social media folks. I didn't even do anything and I got to introduce myself and my law practice to hundreds of new people. People who can hire me, people who can refer to me, people who can think about me.
— Lee Rosen (@LeeRosen) December 2, 2014
Please visit hardinglaw.com for more information about Harding & Associates Family Law
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