Wednesday, August 22, 2012

Social Media: What Is It Doing For Me?

Social media can be hard to track as a marketing tool for your practice.  Here is what I know. . .

I am actively engaged with LinkedIn; and am frequently asked to comment about my experiences.  Here is what I can say.

In the three or four years that I have been actively engaging with LinkedIn I have landed two paying clients solely from LinkedIn.  That is clients that found me first, foremost, solely, and directly through my LinkedIn profile. Not overwhelming, but better than nothing.

What I am more impressed with is the traffic that LinkedIn directs to my website.  I am able to review statistics for my website, and at present we are getting one to two viewers per day directly from LinkedIn.  That may seem like a small number, but it really is not a bad return on a free investment.  As a comparison, my Facebook posts do not even average one viewer per week clicking through to our website.

My social media observation?  LinkedIn works modestly.  Facebook, not so much.

Please visit hardinglaw.com for more information about Harding & Associates Family Law

#Harding&AssociatesFamilyLaw #californiafamilylaw #divorce #family law #superlawyers #americanacademyofmatrimoniallawyers #Pleasantondivorce #AlamedaCountyDivorce #ContraCostaCountyDivorce #lawyers

No comments:

USB Connections

It is amazing how much stuff I have plugged in to my computer. There is my internet phone. My webcam. Speakers. Multiple monitors. Wi-fi. A ...